Director of Product Management

Responsibilities and Goals

Direct Response Technologies is seeking a talented, driven and experienced candidate to fill our Director of Product Management position. In addition to having strong business acumen, this candidate should have a passion for translating customer problems into product requirements that are practical and user-centric.  You will lead a team whose focus is on product areas (Social, SEM, SEO, Affiliate) for many market segments (single/ multi-location businesses). Your main goal is building an online marketing suite of products and services geared towards helping organizations acquire and retain business while investing a minimum amount of money and time.

Essential Functions:

• Iteratively work with senior management, sales, marketing and sales operations to define DRTs product vision based on client feedback and other functional needs and requirements
• Define and drive the business case, go-to-market strategy, planning, execution, and follow up for new product offerings and features
• Manage the complete planning and execution of the product roadmap and product releases
• Gather feedback on recent launches and new opportunities from clients
• Manage the product development process in a fast-paced, evolving environment
• Create and manage the training of sales, client services, and technical support (as well marketing) prior to new product launches
• Support marketing through the development of relevant content, technical data and value propositions/key benefits necessary for marketing collateral and other repurposing
• Keep aware of Internet, market, and technology trends—while assessing opportunities, threats, and competitors
• Act as a spokesperson for Direct Response on client and prospect webcasts and public speaking engagements
• Perform product demonstrations and product presentations in front of clients
• Build pricing and profitability models
• Manage, coach and mentor your team on a daily basis
• Develop product marketing specifications and business plans to initiate design activities, and maintain during development cycle
• Represent your product area with execs, leadership team stakeholders, and other cross-functional teams

Key Target Qualifications:

• 4+ years of Product Management experience, with a proven track record of successful championing of enterprise software products
• 2+ years of experience within the online software industry
• Significant experience working with usability and user interface designers and front-end developers
• Strong process management, business process re-engineering, and analytical skills
• Ability to work in a fast-paced multi-task environment with varying deadlines
• High energy and intelligent with a positive “can-do” attitude
• Team player that interfaces well at all levels of an organization
• Ability to view issues from a broad strategic perspective, yet prioritize delivery to meet tactical goals
• Good understanding of eCommerce, Affiliate Marketing, SEM, Social Media and complex marketing processes
• Excellent writing, verbal, organizational, people, management and communication skills

To Apply:

For immediate consideration, please apply by submitting a cover letter, resume, and salary requirements to: .(JavaScript must be enabled to view this email address).  Please note “Director of Product Management” in the e-mail subject line. No phone calls please. EOE.