Moss Affiliate Network
Prior to launching the Moss Affiliate Network, Paul Moss had exponentially grown an internal affiliate program to $70 million in revenue within a few years. Based on this success, he became intimately familiar with the tools and skills necessary to manage and grow an affiliate network for even greater profitability. Once the decision was made to outsource the technology, Moss began researching affiliate marketing and tracking solutions.
Initially, DirectTrack didn´t meet every requirement the Moss Affiliate Network requested right out of the box. This new network was searching for finite tracking, pixels placement in nontraditional areas, and programs that screamed exclusivity. The DirectTrack staff was listening, and understood that a “one–size–fits–all” approach would not necessarily produce the highly profitable results the network was determined to achieve. The DirectTrack staff committed to fulfilling Moss´s needs by implementing software development to generate the desired results. The Moss Affiliate Network quickly realized that DirectTrack supplied the perfect solution that would allow them to focus on creating incremental revenue streams that were built for scale and sustainability, while DirectTrack maintained the rest.
The Moss Affiliate Network accelerated their global market entry by utilizing DirectTrack´s highly customizable architecture, which delivered seamless translation into multiple languages and currencies. In under a year, Moss was able to build an impressive international presence in a fraction of the time it would typically take other companies to accomplish. The Moss Affiliate Network compensates through multiple currencies, including: Rupees, Euros, Yen and Dollars.
DirectTrack allowed the Moss Affiliate Network to continuously build trust with its affiliates and advertisers by delivering exceptional pixel tracking accuracy. In the affiliate marketing business, accuracy ensures a network´s equity with its affiliates and advertisers. Instead of having to focus on administrative and troubleshooting issues, the Moss Affiliate Network was able to devote quality time and resources to helping its partners optimize their business for maximum results.
The Moss Affiliate Network recognizes the importance of relationships as a means of building enduring and sustainable success. Without DirectTrack, half of Moss´s focus would be on the peripheral, time consuming tasks that are necessary to run a network, but would easily take away from the real focus and key to affiliate marketing success—which is its people. The Moss Affiliate Network invites you to check out www.mossaffiliatemarketing.com/blog for additional information on building profitable affiliate marketing relationships, industry issues and other insights for advertisers and affiliates.
