Mass-Publish Your Offers to 350+ DirectTrack Networks & 500,000 Affiliates

Not found in any other competitive offering, CrossPublication™ is a patent-pending, ad-sharing and campaign distribution marketplace that allows online advertisers and publisher networks to exchange campaign offers to one another. This is an exclusive portal only available to DirectTrack users. There are two types of DirectTrack clients that use CrossPublication: merchants who use DirectTrack to run an affiliate program for their own product or service, and networks who use the platform to power their own affiliate network and broker merchant offers.

The purpose of CrossPublication is to introduce clients to new relationships that may exponentially increase the volume of their affiliate program, as well as to make it easy to distribute offers between two DirectTrack users.

CrossPublication Key Benefits:


  • You can make your offers available to over 350 DirectTrack-powered affiliate networks (approximately 500,000 affiliates)—providing you with mass exposure in real– time
  • As the owner of the offer (the “parent”), you can approve or deny any affiliate network
  • Any network running an offer (the “child”) becomes an affiliate in your system
  • You pay the network as you do normal affiliates, or you can negotiate different payment rates and terms
  • All campaign and creative data are automatically transferred to the “child” network once approved. Therefore, there is no need to set up new campaigns
  • No additional tracking codes are needed since both parties in CrossPublication use the platform. Reporting will automatically sync between the two systems
  • Any offer type can be CrossPublished, including: CPS, CPA, CPC and CPM
  • DirectTrack networks have the ability to both CrossPublish their offers to other networks, or apply to run existing campaigns
  • CrossPublication currently includes more than 3,000 offers organized by campaign type, category, company and payout


CrossPublication Additional Facts:


  • There is no additional cost to use CrossPublication
  • CrossPublication is an exclusive, patent-pending process that can only be used by current DirectTrack clients
  • Affiliates of a network will not be able to see who owns the campaign (the “parent”)
  • All tracking is done on the “parent” side, and stats are dynamically passed to the network or “child” account in near real-time
  • There are no limitations to the number of campaigns you can CrossPublish

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