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“Without the power and accuracy of DirectTrack, MMI Media Group would be forced to rely on an uncertified tracking platform with only a small percentage of the necessary features required to help them grow and sustain their business for maximum profitability. There are many other affiliate marketing and tracking platforms on the market that appear the same on the surface, but when you dig deeper, you quickly realize that these platforms are missing critical business functionality, or are limited in their ability to scale. Building an in–house solution can be extraordinarily cost prohibitive, especially when you factor in resource requirements, constant development and testing. The DirectTrack Team continues to proactively develop and perfect their platform with networks and merchants in mind – resulting in the superior functionality required to prosper in today’s highly competitive online marketing space. Tracking, reporting and stats have always been accurate and are easily pulled from the system–eliminating the hassle of manual tracking reconciliation and reporting. DirectTrack has been “on point” since our inception – providing a comprehensive “one stop” solution for any business looking to jumpstart their affiliate network, or anyone in need of proven and accurate tracking data. ” |
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“DirectTrack continues to be a key factor in our Spain–based network’s success by delivering cost–effective solutions that allow us to drive sustained revenue’while helping Argonas establish ongoing partnerships and increased distribution through CrossPublication. DirectTrack consistently meets our needs by providing superior technical support, flexibility to translate and localize interfaces and currencies customized to our international affiliate base, and reliable, certified accurate tracking 24/7. Argonas would not be able to provide high quality service to our partners without DirectTrack.” |
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“We have tested the accuracy and speed of DirectTrack on numerous websites, blogs, advertising platforms, and social sites. It did not take us long to discover that DirectTrack maintains very high standards for tracking and reporting through the use of state–of–the art pixel tracking technology. In addition to precision tracking, the reporting and statistics available in DirectTrack allow us to deliver comprehensive detail and business insight to our partners—further enhancing our value.” |
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“Why spend six months to a year building something that already exists for a fraction of the cost? How much business and how many opportunities will you lose in six months to a year? Anyone who has experience in the field will tell you that building your own in–house solution will be nothing less than a daunting task and potentially cost–prohibitive. The biggest expense will not be what you spend in programming; it will be spent on time lost. With easy–to–implement tracking pixels, DirectTrack really opens the doors to all publishers by eliminating the complications that occur through other affiliate tracking and management platforms. No messy integration, no delays from troubleshooting complicated code. With DirectTrack, you truly have the ability to publish to anyone, anywhere, anytime. With integration being both easy and fast, you are able to go live much sooner than with other solutions. Time saved is often money earned.” |
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“Partnering with DirectTrack places you on the affiliate marketing map. DirectTrack‘s unique features and dynamic technology has and will continue to significantly contribute to our ongoing success.” |
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“When we first entered the affiliate space with the launch of StarzBehindBarz, our celebrity mug shot playing cards , we were convinced that we had to build our own affiliate marketing and tracking platform. In fact, we spent tens of thousands of dollars to develop our own proprietary technology. As we started building momentum and our virtual ad network grew, we quickly realized that DirectTrack already had the features, functionality and custom flexibility and architecture that we needed to be successful right out of the box. With a viable solution in hand, we abandoned our in–house development and never looked back. We aren´t a technology company, we are in the business of building relationships—so licensing DirectTrack was an easy decision for us. DirectTrack eliminates the time and expense needed to build and maintain an in–house solution, and lets us focus on our core competencies including business development. From five offers to 500, DirectTrack delivers a robust infrastructure that can handle diverse levels of traffic . Their CrossPublication community allows us to “fish where the fish are” by exposing our campaigns to hundred of existing DirectTrack networks in real–time. This is but one of many powerful tools which differentiates DirectTrack from other players in the industry.” |
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“DirectTrack has allowed us to grow without the need to expend resources into the bottomless–pit of custom solutions, and has allowed us to compete with the largest networks around. Along with the excellent CrossPublication feature that allows for super–quick campaign list expansion, DirectTrack really has given us a helping hand in establishing ourselves as one of the UK´s leading affiliate networks. It is clear that we opted for the right solution and we look forward to working with DirectTrack into the future as a means of continuing to surpass our ongoing targets. ” |
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“When deciding upon the tracking platform for Profitistic, our selection criteria was based around a robust, scalable, feature–rich, flexible and reliable solution. DirectTrack has provided all of this combined with excellent technical support, creative services and account management” |
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“After dealing with the hassle of stat reconciliation prior to licensing DirectTrack, we recognized why this platform is considered the industry gold standard. We rely on DirectTrack´s real–time tracking capability, which includes the ability to track third party pixels and sub IDs. If we hadn´t used DirectTrack to launch our affiliate network, we probably wouldn´t have received nearly the positive reception that we did being the “new kid on the block.” No doubt, DirectTrack´s reputation was one of the primary drivers behind this success. Since many of our affiliates and advertisers already utilize DirectTrack, they realize that they can always count on our stats–which ultimately speaks to the trust they put into Guppy. DirectTrack has a significant presence and proven track record for delivering consistent data and flexible functionality–which is a primary key to sustaining relationships and a critical component to our continued success.” |
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“Our affiliate programme is now a big part of our online business, so it is very important for us to have a reliable and flexible tracking system. DirectTrack provides a stable platform with great functionality for us to build on and offers fantastic support to help us move the programme forward.” |
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“DirectTrack´s unique features and immense flexibility have contributed to the successful growth of our affiliate network. CrossPublication allowed us to enter the market within 24 hours after our network launch. This ad sharing portal continues to provide a viable avenue for us to mass promote our own internal offers, reaching far more DirectTrack networks than we thought possible. Our affiliate network experience has also been enhanced by DirectTrack´s FraudMeter functionality, which enables us to instantly detect, control and remove costly fraud before it becomes an issue. DirectTrack accommodates any functionality that we require on an as-needed basis and offers solutions for any challenges and opportunities that we face. Overall, DirectTrack has proven itself to be a reliable and customer service oriented platform, allowing us to provide solutions to our clients that we normally would not have the internal resources to provide, such as creating marketing materials for our advertisers which accelerates the process of getting an offer live on our network.” |
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“If I said DirectTrack put my company on a level playing field of our greatest competitors, I would have to say that is the biggest understatement I could ever make. DirectTrack creates advantages such as CrossPublication that other platforms cannot possibly compete with. It is truly one of a kind.” |
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“Prior to migrating to DirectTrack, Intermark Media used custom in-house software solution for affiliate tracking and management. Unfortunately the in-house software was clunky and required a lot of time and attention which prevented us from giving the attention and support our affiliates and clients needed from us. However, once we migrated to DirectTrack, our team was able to focus on what we do best, creating exciting offers, building relationships with affiliates and growing our network. The results are significant! Since implementing the DirectTrack solution we have seen our sales grow, our affiliate registrations increase, and—best of all—have found the reporting to be robust enough to give us insight into campaign and affiliate performance—something we didn´t have previously. Here´s a plus—DirectTrack also alerts us to any fraudulent affiliate activity defrauding the system and creating ghost leads. DirectTrack is a great move for Intermark Media.” |
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“Why build it when you can buy it? DirectTrack had our affiliate network up, running, and profitable in a matter of weeks. It has allowed us to focus on our core competency, marketing, not technology. If you want your business to flourish “out of the box”, get this solution!” |
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“Hands down the most comprehensive affiliate network product on the market.” |
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“In comparing the two programs, the DirectTrack program has far outperformed that of the Kowabunga program, and the customer service we have received has been outstanding. Without the help of DirectTrack, our affiliate network would have been abandoned and we are extremely happy with our decision to move our affiliate network to the DirectTrack program.” |
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“LSF Network is extremely happy with the technology and the level of service provided by DirectTrack. The network has been performing very well for us without any major interruption and the features provided are equal to none on the market. Moreover, DirectTrack has proven to be very responsive to all our service calls and is open and transparent in terms of customer support. We would recommend it to anyone who is thinking about setting up an affiliate network.” |
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“We are very impressed by the usability, features and support provided by DirectTrack. We expect DirectTrack to significantly contribute to our profitability and help us achieve our long-term objectives.” |
